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BRANDING PRICING · LONDON 2026

How Much Does Branding Cost in London? Logo & Identity 2026

Branding in London costs £1,990–£24,990+ in 2026. A logo + identity sprint starts at £1,990, full identity systems at £4,990, and enterprise rebrands at £14,990+.

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Branding cost guide London 2026
£1,990
From
40%
Below market
BRANDING PRICING BREAKDOWN

Branding pricing tiers. 40% below market.

SPRINT

Sprint

£1,990
vs £3,320 market · save 40%

Logo + basic identity for startups.

  • ✓ Brand workshop (2h)
  • ✓ Logo (3 directions)
  • ✓ Colour + typography
  • ✓ Basic guidelines (8-page)
  • ✓ 2-week delivery
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FULL IDENTITY

Full Identity

£4,990
vs £8,300 market · save 40%

Complete identity system.

  • ✓ Full-day strategy workshop
  • ✓ Logo system + variations
  • ✓ Visual language
  • ✓ Guidelines (40-page)
  • ✓ 4-week delivery
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REBRAND

Rebrand

£14,990
vs £24,990 market · save 40%

Enterprise rebrand with rollout.

  • ✓ Brand audit + research
  • ✓ Stakeholder interviews
  • ✓ Naming exploration
  • ✓ Complete identity
  • ✓ Rollout plan + migration
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WHAT AFFECTS COST

Why branding costs vary.

01

Scope of work

A logo-only project is much cheaper than a full brand strategy + identity + guidelines + rollout programme.

02

Naming

If naming is included, add £2,000–£5,000 for research, trademark searching, and domain availability analysis.

03

Stakeholder complexity

Enterprise rebrands with board approval, multiple departments, and legacy systems require more rounds of revision and stakeholder management.

04

Asset production

Templates, social assets, email signatures, stationery, signage — each additional deliverable adds cost.

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BRANDING COST FAQ

Branding pricing questions.

How much does a logo cost in London?
Freelance: £500–£2,000. Agency sprint (logo + basic identity): £1,990–£3,500. Full identity: £4,990+. Meridian prices 40% below market.
How long does branding take?
Sprint: 2 weeks. Full identity: 4 weeks. Rebrand: 10+ weeks. Enterprise with naming: 12–20 weeks.
Do you do logo-only projects?
Rarely. A logo without strategy is just a sticker. We always recommend at least the Sprint tier which includes positioning.
MORE PRICING GUIDES

Other cost guides.

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