How much does a digital marketing agency in London cost?

London digital marketing agencies typically charge £2,500–£15,000 per month for retained services. Project-based work for web design starts at £4,500 and apps at £25,000. Meridian publishes transparent pricing on every service page.

How long does SEO take to work in a competitive market like London?

For competitive London terms, expect meaningful organic traffic gains in 4–6 months and full ROI by month 9–12. Local SEO and long-tail terms often produce results within 6–8 weeks.

Do you work with startups or only enterprise clients?

Both. Dedicated startup track from £2,500/month alongside enterprise programmes for established London brands.

Which London boroughs do you cover?

All 32 London boroughs plus the City of London. Particular depth in Shoreditch, Mayfair, Canary Wharf, King's Cross and Camden.

What is GEO and AEO and why do they matter in 2026?

GEO (Generative Engine Optimisation) and AEO (Answer Engine Optimisation) are the disciplines for being cited in AI search — Google AI Overviews, ChatGPT, Perplexity, Claude. Around 60% of Google searches now end without a click; on AI-Overview queries that figure rises to 80%+. Being the answer the AI quotes is increasingly more valuable than ranking #1.

PRICING

40% below London market.
Same senior team. No catch.

Three pricing tiers per service. Three billing options to fit your cash flow. Cancel any time. No setup fees, no minimum spend, no agency padding.

4.9 from 127 reviews

MONTHLY RETAINERS

Ongoing services

Subscription pricing for SEO, PPC, social and content. Cancel any time on PAYG. Monthly subscription saves 10%; annual saves 17%.

Starter

For solopreneurs and pre-Series A startups testing demand.

£490/month

£820/mo market avg40% off

Foundational SEO: technical fixes, 8 keywords, monthly content, basic reporting.

1 technical audit + remediation in month one
8 target keywords (mix of borough + commercial)
4 hours of senior SEO time per month
Monthly performance call (45 min)
Live dashboard + monthly PDF report
Cancel any time after 90 days

MOST POPULAR

Growth

For Series A startups & SMEs ready to compound traffic growth.

£1,490/month

£2,500/mo market avg40% off

The flagship SEO programme: full technical, 25 keywords, 4 pieces a month, AI-Overview engineering, link building.

Continuous technical SEO + Core Web Vitals work
25 target keywords across borough, commercial and editorial
16 hours of senior SEO + content time per month
4 long-form content pieces per month (1,500+ words)
AI Overview & ChatGPT citation engineering
Link building from .gov.uk, .ac.uk, UK media
Fortnightly calls + dedicated account lead
Real-time dashboard with revenue attribution

Scale

For established businesses dominating their London market.

£3,490/month

£5,800/mo market avg40% off

Enterprise SEO with unlimited scope, weekly cadence, executive reporting, in-house briefings.

Unlimited keywords within agreed scope
Dedicated SEO lead + content + technical team
8+ long-form content pieces per month
Weekly calls + quarterly in-person business review
Executive dashboards + custom attribution
Priority Slack (1h SLA, business hours)
White-glove technical migrations

Starter

For startups testing paid acquisition channels.

£390/month

£650/mo market avg40% off

Single-platform paid (Google or Meta), tight budget mgmt, conversion tracking.

1 platform (Google Ads OR Meta) — your choice
Up to £5k/mo ad spend managed
Conversion tracking + GA4 setup
Weekly bid + budget management
Monthly performance review call
You own the ad accounts (always)

MOST POPULAR

Growth

Multi-channel paid for Series A scale-ups.

£990/month

£1,650/mo market avg40% off

Google + Meta + LinkedIn, server-side tracking, landing-page CRO, account architecture.

3 platforms: Google, Meta + one of LinkedIn/TikTok/X
Up to £25k/mo ad spend managed
Server-side tracking + Conversions API
Landing-page CRO sprints (usually higher leverage than bid tweaks)
Fortnightly calls + Slack
Real-time ROAS dashboard
Quarterly account architecture review

Scale

Enterprise paid media with dedicated buying team.

£2,490/month

£4,150/mo market avg40% off

All major platforms, programmatic, dedicated PM, executive reporting.

All major platforms + programmatic display
Up to £150k/mo ad spend managed
Dedicated paid media lead + buyer
Custom MMM (marketing mix model) reporting
Weekly calls + monthly executive review
Creative production included (5 ads/mo)

Starter

For founders building presence on one core channel.

£490/month

£820/mo market avg40% off

Single-platform content + community on the channel that matters most.

1 platform (Instagram, LinkedIn, TikTok or X)
12 organic posts per month
Content calendar + community management
Monthly performance report
Quarterly strategy call

MOST POPULAR

Growth

Multi-channel social for scale-ups and SMEs.

£1,490/month

£2,500/mo market avg40% off

Two platforms with original creative, paid social management, founder ghostwriting on LinkedIn.

2 platforms with original creative
20 organic posts + 4 short-form videos per month
Paid social management (Meta + LinkedIn)
LinkedIn founder ghostwriting (8 posts/mo)
Fortnightly calls + Slack
In-house photo + motion production

Scale

Full social team for established brands.

£3,490/month

£5,800/mo market avg40% off

Four platforms, dedicated social lead, influencer + UGC programmes, weekly cadence.

4 platforms with original creative
Unlimited organic posts within scope
Dedicated social lead + creative producer
Influencer + UGC programme management
Weekly content reviews
Quarterly executive social audit

Growth

Editorial content for B2B SaaS and professional services.

£1,290/month

£2,150/mo market avg40% off

Long-form, SEO-engineered editorial. Bylined, expert-level, designed to be cited by AI Overviews.

6 long-form pieces per month (2,000+ words each)
SME interviews + briefings included
AI Overview citation engineering
Editorial calendar mapped to keyword strategy
Internal linking + entity SEO
Distribution-ready (newsletter, social cuts)

Starter

For startups that need consistent content without a full-time writer.

£490/month

£820/mo market avg40% off

4 SEO articles per month, website copy updates, and basic AEO formatting.

4 SEO-engineered articles per month (1,500+ words)
Website copy updates (up to 4 pages/month)
AI citation formatting (AEO structure)
Editorial calendar aligned to keyword strategy
Monthly performance call (45 min)
Cancel any time after 90 days

MOST POPULAR

Growth

Full content engine for scale-ups and SMEs building authority.

£1,290/month

£2,150/mo market avg40% off

8 articles/month, LinkedIn ghostwriting, case studies, email copy — all AEO-optimised.

8 long-form articles per month (2,000+ words)
LinkedIn founder ghostwriting (8 posts/month)
Case study writing (1/month)
Email sequence copywriting
AI Overview citation engineering on all content
Fortnightly calls + dedicated account lead

Scale

Enterprise content team without the enterprise headcount.

£2,690/month

£4,480/mo market avg40% off

16+ pieces/month across all formats: editorial, thought leadership, sales enablement, email.

16+ content pieces per month across all formats
Dedicated content strategist + 2 specialist writers
Thought leadership programme for C-suite
Sales enablement: battle cards, one-pagers, decks
Weekly content reviews + quarterly strategy workshops
White-label option for agency clients

Starter

For brands setting up email for the first time or fixing broken flows.

£390/month

£650/mo market avg40% off

Single platform setup, 3 core flows built, 4 campaigns/month, basic reporting.

1 platform: Klaviyo, HubSpot, or Mailchimp
3 core flows built (welcome, abandoned cart, post-purchase)
4 email campaigns per month
List segmentation setup
Monthly performance report
Cancel any time after 90 days

MOST POPULAR

Growth

Full email + SMS programme for eCommerce and B2B growth.

£990/month

£1,650/mo market avg40% off

All flows, 8+ campaigns/month, SMS integration, A/B testing, revenue attribution.

2 platforms: email + SMS (Klaviyo, HubSpot, or Salesforce)
All flows: welcome, cart, browse, post-purchase, win-back, sunset, VIP
8+ campaigns per month with A/B testing
Advanced segmentation: RFM, predictive, behavioural
SMS strategy + compliance setup
Revenue attribution dashboard
Fortnightly calls + Slack

Scale

Enterprise lifecycle marketing with dedicated CRM team.

£2,490/month

£4,150/mo market avg40% off

Full lifecycle across all channels, CRM admin, marketing automation, custom reporting.

All platforms: email, SMS, push, in-app
Dedicated email marketing lead + designer
Full CRM admin: HubSpot or Salesforce ops
Custom marketing automation workflows
Weekly campaign reviews
Executive lifecycle reporting + attribution

MOST POPULAR

Growth

Ongoing growth retainer for Shopify and eCommerce stores.

£1,490/month

£2,500/mo market avg40% off

CRO, email flows, paid ads management, eCommerce SEO — the full growth stack.

Conversion rate optimisation: A/B tests, checkout analysis
Klaviyo email flow management + campaigns
Google Shopping + Meta Ads (up to £15k spend)
eCommerce SEO: product + collection pages
Monthly revenue + ROAS reporting
Fortnightly calls + Slack

MOST POPULAR

Growth

Monthly video content for brands that need a steady stream.

£2,490/month

£4,150/mo market avg40% off

4 short-form + 1 long-form video per month, fully produced.

4 short-form videos (Reels, TikTok, Shorts)
1 long-form video (brand, case study, or corporate)
In-house production: filming, editing, grading, sound
Social-optimised cuts for each platform
Subtitles + thumbnail design included
Monthly content calendar + strategy call

FIXED-PRICE PROJECTS

One-off projects

Fixed scope, fixed price, fixed timeline. Pay 50% on kick-off, 50% on launch. No surprises.

Lite

Web Design project

£1,950one-off

£3,250 market avg40% off

5-page brochure site. Mobile-perfect, SEO-ready, AVIF images, schema markup.

5 pages including home, about, services, contact
Mobile-first responsive design
Schema.org markup baked in
AVIF + WebP responsive images
Core Web Vitals: LCP < 2.5s guaranteed
Delivery: 2 weeks

MOST POPULAR

Pro

Web Design project

£4,990one-off

£8,300 market avg40% off

10–15 page conversion site in Webflow or Next.js. Schema, CMS, analytics, A/B testing.

10–15 pages with custom illustrations
Webflow CMS or Next.js (your choice)
Conversion-engineered: heatmaps, A/B testing setup
Full schema markup + AI Overview optimisation
GA4 + Google Tag Manager
Delivery: 4 weeks

Custom

Web Design project

£14,990one-off

£24,990 market avg40% off

Bespoke website with custom design, animations, integrations, multi-language support.

Bespoke design with motion + interactions
Custom CMS schema + multi-language
CRM + marketing automation integrations
Headless or monolithic — chosen on the merits
Performance budget: top 4% of UK websites
Delivery: 8–12 weeks

MVP Lite

App Dev project

£9,990one-off

£16,650 market avg40% off

Single-platform mobile app for validation. React Native or Flutter.

iOS or Android (your choice)
React Native or Flutter codebase
Up to 6 core screens
Auth + payments integration
TestFlight / Play Console submission
Delivery: 8 weeks

MOST POPULAR

MVP

App Dev project

£24,990one-off

£41,650 market avg40% off

Cross-platform iOS + Android MVP. Production-ready, App Store + Play Store launch.

iOS + Android (cross-platform)
Up to 15 core screens
Backend API + database
Auth, payments, push notifications
Analytics + crash reporting
App Store + Play Store submission, ASO setup
Delivery: 12 weeks

Platform

App Dev project

£79,990one-off

£133,300 market avg40% off

Native iOS + Android with custom backend. For fintech, healthtech, regulated industries.

Native Swift + Kotlin (when performance demands it)
Custom backend in Node.js / Go / Rust
Compliance: FCA, PCI-DSS, NHS DSP, ISO 27001
Real-time features (WebSockets, push)
Admin dashboard + ops tooling
12-week post-launch support included
Delivery: 16–24 weeks

Sprint

Branding project

£1,990one-off

£3,320 market avg40% off

Brand identity sprint: logo, colour, type, basic guidelines. For early-stage startups.

Brand strategy workshop (2h)
Logo (3 directions, 2 rounds)
Colour palette + typography
Basic brand guidelines (8-page PDF)
Asset pack: social avatars, email signatures
Delivery: 2 weeks

MOST POPULAR

Full Identity

Branding project

£4,990one-off

£8,300 market avg40% off

Complete identity system: strategy, naming option, visual language, comprehensive guidelines.

Brand strategy + positioning workshop (full day)
Logo system + variations
Visual language: colour, type, photography, motion
Brand guidelines (40-page PDF)
Marketing asset templates
Trademark search support
Delivery: 4 weeks

Rebrand

Branding project

£14,990one-off

£24,990 market avg40% off

Full rebrand for established businesses. Strategy, identity, rollout plan, asset migration.

Brand audit + competitive landscape research
Customer + stakeholder interviews
Naming exploration (if scope includes)
Complete identity system
Comprehensive brand book (80-page PDF)
Rollout plan + migration support
Delivery: 10 weeks

Starter

Business Plan project

£590one-off

£990 market avg40% off

Lean business plan for grant applications and accelerator submissions.

12-page lean business plan
Market analysis + go-to-market
3-year financial projections
Executive summary
2 revision rounds
Delivery: 7 days

MOST POPULAR

Visa

Business Plan project

£1,090one-off

£1,820 market avg40% off

Innovator Founder visa business plan. Endorsing-body criteria mapped, approval-ready.

30-page Innovator Founder plan
Endorsing-body criteria explicitly mapped
5-year financial projections
Market validation + customer evidence
Innovation, viability, scalability narrative
3 revision rounds
Delivery: 10 days

Investor

Business Plan project

£2,490one-off

£4,150 market avg40% off

Investor-ready plan + pitch deck + 3-statement model. For seed and Series A raises.

40-page investor business plan
15-slide pitch deck (Apple-grade design)
3-statement financial model with scenarios
Cap table + dilution analysis
Pitch coaching session (90 min)
Investor feedback round
Delivery: 14 days

Social Pack

Video project

£1,490one-off

£2,480 market avg40% off

Social-first video content pack. 4 short-form videos for TikTok, Reels, Shorts.

4 short-form videos (15–60 seconds each)
Platform-optimised: TikTok, Reels, Shorts formats
Filming at your location or our studio
Full editing, grading, subtitles
Thumbnail design included
Delivery: 2 weeks

MOST POPULAR

Corporate

Video project

£4,990one-off

£8,300 market avg40% off

Brand film or corporate video + social cuts. Full production.

1 hero video (2–5 minutes, interview or narrative)
4 social cuts from the shoot
Pre-production: scripting, storyboard, shot list
Full-day shoot with crew at your location
Post-production: editing, grading, sound design, music
Subtitles + multi-format delivery
Delivery: 3–4 weeks

Campaign

Video project

£14,990one-off

£24,990 market avg40% off

Full brand film + campaign video package. Multiple formats, multiple channels.

1 hero brand film (3–5 minutes)
3 supporting videos (testimonials, product, culture)
8 social cuts across all formats
2 shoot days with full crew
Motion graphics + animation elements
Podcast/interview setup if needed
Delivery: 6–8 weeks

Starter

eCommerce project

£4,990one-off

£8,300 market avg40% off

Shopify starter store. Theme customisation, products, payments, shipping.

Shopify store with customised premium theme
Up to 50 products uploaded + configured
Stripe + Shopify Payments setup
Shipping zones + rates configured
Basic SEO: meta titles, product schema
Delivery: 2–3 weeks

MOST POPULAR

Pro

eCommerce project

£9,990one-off

£16,650 market avg40% off

Custom Shopify theme + Klaviyo + full SEO. For brands serious about eCommerce.

Custom Shopify theme (pixel-perfect design)
Klaviyo integration: welcome + abandoned cart + post-purchase flows
Up to 200 products uploaded + configured
Full eCommerce SEO: product schema, collections, site speed
GA4 + conversion tracking setup
Training session + 30-day post-launch support
Delivery: 4–6 weeks

Enterprise

eCommerce project

£24,990one-off

£41,650 market avg40% off

Shopify Plus or headless commerce. Multi-market, B2B, complex requirements.

Shopify Plus or headless (Hydrogen, Medusa)
Checkout extensibility + custom scripts
Multi-market: currencies, languages, tax
B2B: wholesale channel, company accounts, net terms
ERP / PIM / OMS integrations
Performance budget: sub-2s LCP globally
Delivery: 8–14 weeks

Website Copy

Copywriting project

£2,490one-off

£4,150 market avg40% off

Full website copy for 5–10 pages. Research, brand voice, SEO-optimised.

Brand voice workshop (90 min)
Copy for 5–10 pages: home, about, services, landing
SEO keyword integration on every page
Headline and CTA testing variants
2 revision rounds
Delivery: 2 weeks

MOST POPULAR

Messaging Rebrand

Copywriting project

£4,990one-off

£8,300 market avg40% off

Full messaging framework: positioning, tone of voice, key messages, website copy.

Messaging workshop + competitor audit
Positioning statement + value propositions
Tone of voice guide
Key messages per audience segment
Website copy for up to 15 pages
Sales enablement copy: one-pager, email templates
Delivery: 3–4 weeks

VS MARKET

How we compare on price

Same scope. Same seniority. Roughly half the bill. Reference market averages from Sortlist UK 2026, Clutch UK and our own n=180 industry survey.

Service	Tier	Meridian	London market avg	You save
SEO	Starter	£490/mo	£820/mo	40% off
SEO	Growth	£1,490/mo	£2,500/mo	40% off
SEO	Scale	£3,490/mo	£5,800/mo	40% off
PPC	Starter	£390/mo	£650/mo	40% off
PPC	Growth	£990/mo	£1,650/mo	40% off
PPC	Scale	£2,490/mo	£4,150/mo	40% off
Social Media	Starter	£490/mo	£820/mo	40% off
Social Media	Growth	£1,490/mo	£2,500/mo	40% off
Social Media	Scale	£3,490/mo	£5,800/mo	40% off
Content	Growth	£1,290/mo	£2,150/mo	40% off
Copywriting	Starter	£490/mo	£820/mo	40% off
Copywriting	Growth	£1,290/mo	£2,150/mo	40% off
Copywriting	Scale	£2,690/mo	£4,480/mo	40% off
Email Marketing	Starter	£390/mo	£650/mo	40% off
Email Marketing	Growth	£990/mo	£1,650/mo	40% off
Email Marketing	Scale	£2,490/mo	£4,150/mo	40% off
eCommerce	Growth	£1,490/mo	£2,500/mo	40% off
Video	Growth	£2,490/mo	£4,150/mo	40% off
Web Design	Lite	£1,950	£3,250	40% off
Web Design	Pro	£4,990	£8,300	40% off
Web Design	Custom	£14,990	£24,990	40% off
App Dev	MVP Lite	£9,990	£16,650	40% off
App Dev	MVP	£24,990	£41,650	40% off
App Dev	Platform	£79,990	£133,300	40% off
Branding	Sprint	£1,990	£3,320	40% off
Branding	Full Identity	£4,990	£8,300	40% off
Branding	Rebrand	£14,990	£24,990	40% off
Business Plan	Starter	£590	£990	40% off
Business Plan	Visa	£1,090	£1,820	40% off
Business Plan	Investor	£2,490	£4,150	40% off
Video	Social Pack	£1,490	£2,480	40% off
Video	Corporate	£4,990	£8,300	40% off
Video	Campaign	£14,990	£24,990	40% off
eCommerce	Starter	£4,990	£8,300	40% off
eCommerce	Pro	£9,990	£16,650	40% off
eCommerce	Enterprise	£24,990	£41,650	40% off
Copywriting	Website Copy	£2,490	£4,150	40% off
Copywriting	Messaging Rebrand	£4,990	£8,300	40% off

FAQ

Pricing questions

Why is your pricing 40% below the London market average?

We run a lean 14-person London team with senior practitioners only — no junior account-management layers between you and the people doing the work. The savings are operational, not quality compromises.

What's the difference between Pay-as-you-go, Monthly and Annual?

Pay-as-you-go is monthly billing with no minimum — cancel any time. Monthly subscription is a 6-month commitment for ~10% off the PAYG rate. Annual is paid yearly upfront, saving 17% (you pay 10 months, get 12).

Can I switch tiers later?

Yes — upgrade or downgrade any time from your customer portal. Upgrades prorate immediately; downgrades take effect at the next billing cycle.

What if I need something not listed?

Contact us. We custom-quote any combination — multi-service bundles, white-label, fractional leadership, M&A diligence work. Most requests are within a 24-hour quote turnaround.

Do project services include hosting and maintenance?

Project pricing covers build only. Ongoing hosting, updates and small enhancements are usually £290–£890/month depending on stack — quoted once we know what you have.

How do I cancel a subscription?

Open your customer portal from the link in any invoice email, or visit /account once logged in. Pay-as-you-go cancels immediately; monthly and annual subscriptions stop renewing at the end of the paid period.

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